Record Holiday 2011 Ecommerce Sales Impacted by Online Marketing Technology

Philadelphia, PA (PRWEB) January 05, 2012

According to ComScore, online spending reached a record $ 35.3 billion this holiday season, a 15% increase over last year. At the heart of this surge in online sales lies Philadelphia-based Monetate, a leading provider of online marketing technology, which announced that its platform drove roughly 20 percent, or $ 168 million of the record-setting $ 816 million in Black Friday online sales.

As ecommerce companies increasingly look for ways to increase customer engagement and sales on their websites in a highly competitive online shopping environment, technology providers like Monetate play an essential role in helping to move the needle on sales. The significant adoption of Monetates platform signals the importance online retailers place on delivering a more engaging and relevant shopping experience to customers in ways that measurably impact website ROI.

Online retail has been growing exponentially since I co-founded Shop.org in 1996, and the 2011 holiday shopping season was a banner year, said Monetate Strategic Advisory Board member and ecommerce visionary Elaine Rubin. Companies like Monetate influence a large amount of ecommerce transactions by partnering with online retailers to add much-needed marketing agility, increase conversions and revenue, and help them quickly adapt to the changing habits and preferences of their customers in this new multichannel world.

With Monetate, marketers can quickly and easily run A/B and multivariate tests, leverage powerful tools like geographic and weather-based targeting, and deliver unique customer experiences based on real-time user behavior. Core features like built-in analytics, behavioral profiling, and automatic content scanning empower marketers to move even faster, without having to rely on IT resources or hire specialized staff.

We had an excellent year in 2011 that concluded with a flurry of holiday activity among our retail partners, said Monetate CEO David Brussin. With 20% of all Black Friday sales driven by our platform, its clear that retail marketers are beginning to adopt a more agile approach to ecommerce that allows them to quickly adapt to the changing habits and preferences of their customers.

About Monetate

Monetate is the leading provider of testing, targeting, and personalization solutions for websites. The company’s cloud based platform empowers marketers to test and target product offers and site features and convert successful tests into personalized messaging and promotional campaigns, instantly, anywhere on the website. Monetate removes the IT bottleneck and is quick and easy to install using just a single JavaScript tag, inserted only once, and requiring no internal IT resources. Some of the best known brands in the world use Monetate to make the most of their online marketing dollars, increase conversion rates, and personalize the website experience including Best Buy, Aeropostale, Urban Outfitters, Altrec, The Sports Authority, PETCO, QVC and more. Based in Philadelphia, Monetate serves a growing list of B2C websites around the world. For more information about Monetate, visit http://www.monetate.com and follow @monetate on Twitter.

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Record Holiday 2011 Ecommerce Sales Impacted by Online Marketing Technology

Profit By Outsourcing - #1 Web Design Company India Appoints Karn Singh as Lead Developer

(PRWEB) January 10, 2012

Profit By Outsourcing, a web design India company, has named Karn Singh as its new Lead Developer. As a member of the Profit By Outsourcing team, Singh handles development and programming for client websites, as well as works directly with clients to decide on website features and functionality.

“For our web development India company, we needed someone who had the programming skills for creating dynamic ecommerce and social networking websites while being able to work in a fast paced agency environment,” said Profit By Outsourcing CEO Abhinav Girdhar. “I think Singh is an excellent addition to the team and will help Profit By Outsourcing grow in the future.”

Singh is a senior applications programmer with 12 years of professional experience, and has been playing with computers for over 20 years. He graduated from Delhi University in 2002 with degree in Computer Science. The technologies he currently uses the most are the LAMP stack (Linux, Apache, MySQL, PHP), the Zend Framework, HTML5 / CSS3, JavaScript / jQuery, and WordPress. Singh has worked in the manufacturing, contract IT services, pharmaceutical marketing, telecommunications, and Internet marketing fields.

“Singh has a great work ethic and we keep him busy with multiple projects,” said Dennis John, Marketing Manager at Profit By Outsourcing. “His programming skills allow us to provide our customers more functionality with their websites, helping their business grow as well as ours.”

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SiteGround Review Announced by JoomlaHosting.co

Atlanta, Ga (PRWEB) December 13, 2012

JoomlaHosting.co announced their SiteGround review. Joomlahosting.co tests and reviews companies based on a set of criteria and rated SiteGround a 9.4 out of 10. The editors found SiteGround to have superior ease of use, speed, reliability and customer support.

The signup process is simple and the editors point out that its only a single page long. After sign up someone from the SiteGround staff calls to ensure that the process was handled well and ask if the customer has any other questions. The editors were pleased with this.

Installing Joomla was easy using the cPanel. The editors said that people could also use Softaculous to install Joomla in one click.

The editors expressed their experience in the Joomla backend as fast and responsive. One bonus to using Joomla at SiteGround is the access to free templates for members.

As part of the review, the editors tested SiteGround’s speed and uptime using uptime monitor Pingdom. After six months Joomlahosting.co reported the following about SiteGround: “At it’s slowest it was around 800ms and at it’s fastest around 300ms. The average response time (speed) of the site was 532ms.”

Technical support at SiteGround is quick and helpful. The editors said, “You call and they answer”. Saying that 24/7 phone, chat and help desk support is superb. The editors said, “(SiteGround gets an) A+ in our book”.

David Blane, JoomlaHosting.co editor said, “After six months of testing, our test showed SIteGround performed awesomely. We are very happy with the results of our Pingdom test. We also feel comfortable recommending them to others as a high quality hosting service.

The editors just released a similar review of HostGator. HostGator was also found to have high marks all around.

About JoomlaHosting.co — JoomlaHosting.co helps people find he best Joomla hosting for their website. The site was created as a place for Joomla! users to post reviews and learn about the best Joomla hosting companies. It is a website that helps to the Joomla hosting community.

They were established in 2011 and is owned by Intown Web Design and managed by David Blane Studios both located in Atlanta, GA.

About Intown Web Design (http://www.intownwebdesign.com) and David Blane Studios (http://davidblanestudios.com) — Located in Atlanta, Ga, they are web design and development companies with a focus on creating functional websites for business. Clients range from startups to corporations traded on the NYSE. They specialize in open source technologies including PHP, Joomla and WordPress. They have continued to expand their expertise into improving site performance, usability and search engine rankings.

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Conference Hound Expands Content Syndication With Film Festival Widget

San Francisco, CA (PRWEB) January 10, 2012

Conference Hound, the San Francisco-based conference discovery platform, has announced offering a live stream of constantly updated listings in the film industry via a new Widget. The Conference Hound film festival widget has been launched at LiveforFilms.com, a popular film community site.

Conference Hound CEO Bruce Carlisle commented, The launch of our film festival widget is one more example of the value our comprehensive curated conference and festival listings provides to publishers across the digital universe. We are providing this content to web and mobile publishers at no charge. Phil Edwards at Live for Films does a great job keeping film aficionados abreast of the most exciting news in the film industry as part of this blog. Were pleased to add our content to his site.”

Phil Edwards of Live For Films commented, The fantastic widget keeps myself and the readers of LiveForFilms.com updated on all the amazing film festivals around the World. It saves a lot of time that used to be spent hunting around the Web for the details. Conference Hound are truly epic for putting this wonderful widget together.”

Conference Hound provides over 100 industry-based widgets to web publishers free of charge. The Conference Hound Widget is easily installed by any web or blog publisher and is available at http://conferencehound.com/widgets. Developers and webmasters select their preferred industry and retrieve a high performance, non-blocking JavaScript embed code that can be placed on any website. The widget is fluid in that it will expand or shrink to match any site layout.

About Conference Hound

Conference Hound maintains a highly searchable and growing conference database of 50,000-plus curated conferences, trade shows, conventions and other large events. The platform provides a high value social destination for conference attendees. Users may search conferences by date, city, tag, industry, speakers, friends, colleagues, venue and much more, providing the conference and event ecosystem with a service previously unavailable at this scale and level of precision. The platform also provides useful at the conference insights as well as libraries of videos, presentations and links.

The seed-funded company is led by CEO, Bruce Carlisle, and CTO, Jay Hung. Conference Hound is a global platform for advertisers, event organizers and exhibitors to reach the 40 million conference attendees who spend $ 11 billion annually on fees and passes in the U.S. alone.

http://www.conferencehound.com

About Live for Films

Live for Films is a film-focused blog that gives news & opinion on the latest, coolest developments on a variety of topics. LFF covers art, comics, movies, TV, video games, and anything exciting enough to strike the fancy of owner Phil Edwards. Edwards is a family man based out of the UK who harbors a passion for the aforementioned topics, and easily gets that passion across to his diverse readership.

http://www.liveforfilms.com

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Timmons Group Announces Upcoming Webinar on HTML5 for Geospatial Applications

Richmond, Va. (PRWEB) January 10, 2012

Timmons Group, a leader in enterprise geospatial products and services, announced today an upcoming webinar on HTML5 for the Geospatial World. The webinar will take place on Tuesday, January 31, from 2 p.m. to 3 p.m. EST. Geospatial professionals are invited to join Timmons Group staff to discuss the industry chatter surrounding web-based mobile applications, HTML5, and new browser standards for local storage and geo-location. The webinar will demonstrate actual examples using the latest web-based mobile standards and technology used to solve real-world problems.

Chris Gerecke, Director of Enterprise Solutions for Timmons Group, will discuss mapping accomplishments, completing inspections, geo-locating, collecting data in remote locations, taking your maps with you into the field, and allowing the public to access an organizations spatial data with or without maintaining an expensive enterprise GIS.

Chris leads his team in architecting enterprise web, mobile and desktop applications aimed at assisting states, private companies, and the federal government with their enterprise geospatial needs. Chris is an acknowledged industry expert, whose team prides itself in developing innovative solutions designed to solve real-world challenges. Chris has been regularly featured with business partners Esri and Trimble as a subject matter expert.

To register for the webinar, please visit http://webinars.timmonsgis.com.

About Timmons Group

Timmons Group is a leading provider of geospatial, information architecture and engineering services focusing on developing intuitive, enterprise geospatial web applications, highly-usable, cross-device mobile applications, and integrated, geospatially-enabled enterprise solutions. Timmons Group develops solutions across multiple platforms, including Adobe Flex/Flash, Microsoft Silverlight, JavaScript, HTML5, and native mobile operating systems. Timmons Group is a privately held ENR 500 company and maintains a strong business partner relationship with Esri. Timmons Group has been a recipient of both the Esri Business Partner of the Year award and the Esri Foundation Partner of the Year award. For more information, visit http://www.timmonsgis.com

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International News Site Globalpost Implements Perfect Market Professional

Pasadena, Calif. (PRWEB) January 12, 2012

Perfect Market, Inc., a leading provider of traffic and content optimization solutions for web publishers, today announced that it has partnered with acclaimed international news site GlobalPost. In a continued effort to serve highly relevant content to its readers, GlobalPost has implemented Perfect Market Professional (Pro) to increase reader engagement across their site and capture new revenues from performance-based text advertising.

“GlobalPost’s experience with Perfect Market has been outstanding, said Philip S. Balboni, President, CEO and Co-Founder, GlobalPost. Since launch, Perfect Market has continued to perform far above our expectations. GlobalPost is seeing a 5% click thru rate on the ‘Recommended Articles’ module, and an overall 11% lift in page views. There is no question that this performance is a direct result of Perfect Market’s content selection algorithms. Weve been greatly impressed with their professionalism, efficiency and speed of response to our inquiries and needs, and with the clarity and directness shown throughout the sales and implementation process. We look forward to a long and very productive relationship.”

Perfect Market Pro was specifically built for premiere customers like GlobalPost, said Julie Schoenfeld, President and CEO of Perfect Market. Perfect Market Pro delivers a lightweight solution that can be deployed quickly, allowing customers to start seeing results and revenue in a matter of days. Were thrilled to be working with GlobalPost, who is known for delivering the highest quality international news and content, and we look forward to continuing to help them deliver their content in new and innovative ways.

Deploying Perfect Market Pro is quick yet extremely powerful. With only a single line of JavaScript code for each page, Perfect Market Pro detects the readers task (brand, intent, social, etc.), inserts relevant content modules, displays the best ads for the content and reader type and optimizes the display of the page. Additional key features of Perfect Market Pro include:

HIGHLY TARGETED PPC ADS

Perfect Market uses the same semantic analysis of the content that helps search engines understand content and applies that to on-page advertising. This technology dramatically improves the relevance of CPC ads for visitors to article pages, resulting in high increased yield from existing CPC ad networks and improvements in the user experience.

FEATURED CONTENT BOXES

Perfect Market Pro adds a layer of science by displaying a featured content box on article pages that highlights the best performing content. By measuring every link click, the featured content box self-optimizes to yield click thru rates up to 5% on the highest monetizing evergreen content.

ADAPTIVE PUBLISHING

Perfect Market Pro is able to customize the user experience across multiple dimensions so that the most engaging experience is presented for every user every time. The featured content boxes and PPC ads are inserted dynamically at load time. The adaptive publishing platform identifies the audience segment, page type, page length, publication date, and specific content of every page view, and then makes real-time data-driven decisions about what to display and how to display it.

CUSTOMIZABLE TEMPLATE DESIGN

Perfect Market recognizes that no two publishers sites look alike, and have built a solution to be flexible and customizable. Perfect Markets works with each individual publisher to fine-tune sizes, placements, fonts, and colors so that the modules integrate seamlessly into your existing design and brand.

REPORTING

Perfect Market provides clients with a weekly report that shows total traffic, revenue, and RPM levels across the site. This data is also collected and analyzed internally to help build or enhance products designed to further increase exposure, engagement and revenue for publishers online content.

About GlobalPost

GlobalPost (http://www.GlobalPost.com) is the acclaimed international news site with outstanding original reporting from country-based journalists in all regions of the world. Noted by The New York Times as offering a mix of news and features that only a handful of other news organizations can rival, GlobalPost offers fresh, in-depth perspective on the changing global picture that affects us all by combining traditional journalistic values and the power of new media. GlobalPost is the vision of journalist and media entrepreneur Philip S. Balboni and award-winning foreign correspondent Charles M. Sennott.

About Perfect Market:

Perfect Market works with professional publishers to create, distribute and monetize content more effectively online. Perfect Market’s patented solutions helps publishers, including San Francisco Chronicle, Orlando Sentinel and Chicago Tribune serve readers with exactly what they are looking for in online content. By delivering the right content in the right format, to the right user, with the right relevancy, Perfect Market has significantly increased the revenue for its publishing partners. Perfect Market is headquartered in Pasadena, CA with offices in New York.

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Horry County, South Carolina Selects Timmons Group for Emergency Management Services

Richmond, Va. (PRWEB) January 12, 2012

Timmons Group, a leader in enterprise geospatial products and services, announced today that Horry County, South Carolina recently selected Timmons Group to provide applications development support for their Integrated Regional Information Sharing System (iRISS). Timmons Group provided emergency management consulting services and Esri programming and integration support. Specific tasks included integration with their Motorola 911 Dispatch system feeds for fire and rescue, adding archival views, earthquake tracking, integration of USGS MODIS events, and real-time plume modeling from captured fire events to assist in smoke management and response efforts. Timmons Group also assisted the county in the integration of ESi WebEOC for tracking open shelters, road statuses, and emergency events.

As a major entity and leader in geospatial efforts in the Southeast region, Horry County is often looked to as a best practices site for GIS Integration and Management, said Lowell Ballard, Director of Geospatial Solution for Timmons Group. We have used Horry as a Best Practices interview site in several strategic planning efforts for other clients. Its great to finally work with them directly to expand their world-class GIS program.

About Timmons Group

Timmons Group is a leading provider of geospatial, information architecture and engineering services focusing on developing intuitive, enterprise geospatial web applications, highly-usable, cross-device mobile applications, and integrated, geospatially-enabled enterprise solutions. Timmons Group develops solutions across multiple platforms, including Adobe Flex/Flash, Microsoft Silverlight, JavaScript, HTML5, and native mobile operating systems. Timmons Group is a privately held ENR 500 company and maintains a strong business partner relationship with Esri. Timmons Group has been a recipient of both the Esri Business Partner of the Year award and the Esri Foundation Partner of the Year award. For more information, visit http://www.timmonsgis.com.

Media contact:

Tim Asimos, CPSM

Corporate Marketing Manager

Timmons Group

804.200.6375

tim(dot)asimos(at)timmons(dot)com

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Horry County, South Carolina Selects Timmons Group for Emergency Management Services