San Diego, CA (PRWEB) May 7, 2007
Digitaria, a full-service digital marketing and technology firm, today announced FOX Flash (http://www.foxflash.com), a digital asset management solution that provides a new way for media to gain 24×7 online access to all FOX publicity materials. FOX Flash leverages the Ajax (Asynchronous, JavaScript, XML) approach, popularized by Google, to maximize the Web site’s interactivity, speed and usability.
Digitaria developed FOX Flash by working in close collaboration with the client to understand challenges and opportunities of managing all online media through one centralized database. The Fox Flash Web site was designed to optimize upload times for the mass amounts of content posted regularly by FOX, and to accelerate download times for the media. As a result, FOX Flash enables a team of just five employees to manage all the publicity needs of the number one broadcasting network. FOX Flash manages company announcements, video clips, graphics and more for all FOX channels and major primetime shows including 24, American Idol, Are You Smarter than a Fifth Grader?, House and many others.
“Media Entertainment companies are managing amazing amounts of original content online,” said Digitaria CEO, Daniel Khabie. “FOX Flash provides media located anywhere in the world with complete access to the most up-to-date information on hit television shows, sports and more.”
The secure Web site can only be viewed by members of media. To apply for media access, please visit http://www.foxflash.com and click on “become a member.”
About Digitaria
Digitaria is a full-service digital marketing and technology firm headquartered in San Diego with additional offices in Los Angeles, Washington, D.C. and Portland, OR. Since 1997, Digitaria has consistently lead the field in creating digital experiences online through Web sites, intranets, extranets, digital asset management, interactive marketing campaigns and business solutions that are both measurable and memorable. Digitaria represents many of the largest brands in the world. Active clients include ASICS Shoes, Atlanta Falcons, Best Western International, CBS Corporation, FOX, Gateway Corporation, Hasbro Corporation, Invitrogen, KCET Hollywood, KPBS, NBC Universal, QUALCOMM, Ryland Homes, TaylorMade-adidas Golf and many others.
Digitaria believes strongly in the power of collaboration and strategic thinking and often integrates internal teams with the talented staff of its clients to ensure all stakeholders contribute to the success of the engagement. For additional information, please visit http://www.digitaria.com.
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Digitaria Announces FOX Flash
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