
Phoenix, AZ (PRWEB) September 29, 2008
eCommerce Merchants (http://www.ecmta.org) has entered into a partnership with WinBuyer (http://partners.winbuyer.com). WinBuyer’s patent-pending ecommerce application for online retailers displays accurate and reliable competitive pricing information. With the WinBuyer Partners Program, online stores can turn browsers into buyers by displaying accurate and reliable competitive pricing information that positions their core products as the low cost leader, increasing conversion and generating click-through revenue.
According to Forrester Research, the U.S. online retail market is expected to reach $ 335 billion by 2012. WinBuyer addresses this growing market by offering etailers the ability to provide online shoppers with competitive product and pricing information without leaving their site, speeding the time to sale. Further, if the consumer navigates to a different site, the retailer’s site still generates lead-based program revenue.
“While larger ecommerce sites provide competitive product pricing information, no one enables smaller retailers to benefit from the same strategy on their own ecommerce sites,” said Dan Clarke, chairman of WinBuyer. “Online shoppers often make purchase decisions based on price comparisons.
“I am delighted to welcome WinBuyer as a Corporate Partner of eCommerce Merchants” said Cresta Pillsbury, Executive Vice President of eCommerce Merchants. “When I heard about WinBuyer’s technology, and how easy it is for any merchant, regardless of size, to deploy precise competitive pricing information on their site, positioning core products as the low cost leader, turning browsers into buyers, and generating click-through revenue I knew that our merchants could definitely benefit from a service like this!”
WinBuyer’s competitive pricing engine integrates seamlessly into an etailer’s site, helping consumers make more informed choices and speeding the buying decision. Its Commerce Information Extraction (CIE) algorithm delivers competitive product and price information in real-time, increasing consumer confidence and speed to sale. This sophisticated data aggregator analyzes any single product page on a merchant’s site and creates precise product matches, providing merchants with a list of competitors who sell the exact same product for higher prices.
Virtually any merchant regardless of size can deploy WinBuyer’s Commerce Information Extraction (CIE) technology with minimal effort. Additional benefits to online retailers include:
WinBuyer Announces Strategic Partnership with eCommerce Merchants
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