Mission Viejo, CA (PRWEB) November 19, 2008
Early Impact today announced the general availability for version 3.5 of its ProductCart shopping cart software, which now features more advanced search and navigation tools, and support for Microsoft Live Search cashback.
The latest version of ProductCart is focused on making the storefront easier and faster for customers to search and browse. Advanced features typically found only on large e-commerce stores such as “drill-down navigation” can now be turned on in just a few clicks thanks to new, smart store management tools.
“Drill-down navigation” consists of showing store visitors filters that are specific to a certain group of products (e.g. “Type”, “Screen Size” and “Brand” for a television) when the store visitor clicks visits that product category or searches those products. Store visitors can easily narrow down or expand the list of products shown by adding and removing any of the shown filters. This allows for a better, faster shopping experience.
On the marketing side, the integration with Microsoft Live Search cashback brings to ProductCart-powered stores the ability to advertise their products on Microsoft Corp.’s popular comparison shopping engine, paying only when a sale happens. The commission on the sale can be set at the product level, and customers are reminded of the “cashback” that they would receive on the purchase when they visit the store, for higher conversions.
ProductCart version 3.5 adds many other new and improved features to an already robust e-commerce system. Among them:
ProductCart v3.5 Features "Drill-Down" Navigation and Microsoft Live Search Cashback Integration
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